MEDIA RELEASESOUTH AFRICAN AIRWAYS APPOINTS AVIAREPS FOR REPRESENTATION IN NORTH AMERICA
Fort Lauderdale, Florida (17 May 2022) – South African Airways (SAA), the national carrier of South Africa, has appointed AVIAWORLD (AVIAREPS JV), a global leader in tourism and airline representation, as its general sales agent in North America. Effective June 1, 2022, AVIAREPS will be assuming responsibilities for sales and marketing representation for South African Airways in the U.S. and Canada. South African Airways will be closing its North America Regional Office on June 30, 2022, where it has maintained a strong presence with customers and the travel trade for over 50 years. While SAA has temporarily suspended flights to the U.S., due to the pandemic and its business restructuring, AVIAREPS’ appointment will insure the airline’s favorable brand reputation is maintained in the market and will provide continued engagement with travel trade and corporate partners in developing further business opportunities. “South African Airways remains steadfast in our dedication to support our valued customers and travel advisors in North America and we are pleased to be associated with AVIAREPS who share that same commitment,” said Todd Neuman, executive vice president for South African Airways in North America. “North America is key strategically for SAA and one of the largest source markets for travel to Southern Africa, so it is important that we continue to cultivate new business for the destinations that SAA currently serves in South Africa and throughout Africa,” Neuman added. “We are pleased to be appointed to serve as South African Airways GSA in a strategic market as North America,” said Leslie J. Machado, Managing Director of AVIAWORLD (AVIAREPS JV). “Our topmost priority is to maintain the special partnerships in USA and Canada that SAA has built over many decades with its customers and trade partners,” Machado added. Travel Advisors can contact South African Airways for sales assistance and support via email at: tradesupport@flysaa.com or for group bookings at groupsales@flysaa.com. For reservations and information, customers can visit www.flysaa.com or call South African Airways at +1 (870) 617-8342 in the U.S. and +1 (902) 612-2438 in Canada. About South African Airways About AVIAREPS The AVIAREPS service portfolio includes extensive expertise in representation and sales, marketing and communications, business development, IT solutions and financial services. In addition to their well-established General Sales Agent (GSA) services and tourism marketing representation, AVIAREPS provides more than 250 clients with support in digital marketing, advertising, public relations, crisis communications, social media management, event coordination, sales, web design and more. For more information on how AVIAREPS influences where and how travelers choose to spend their time and money, please visit www.aviareps.com. Stay up to date by checking out our Newsroom, or follow us on Facebook, LinkedIn and Instagram. ### Media Enquiries may be directed to: Mr. Todd M. Neuman, Executive Vice President - North American Mr. Leslie J. Machado, Managing Director USA & Canada |
