Twenty years ago, I managed investment brokerages in Marina Del Rey, California. I relied mostly on technical analysis to guide my investment choices. This meant I'd examine the charts to see which stocks would make the best purchases. The stock market tries to predict a company's earning, 6-18 months in the future. A good indicator is a stock’s performance during the past year. Since the event which has dominated thinking this year has been the pandemic, this might be a good way for travel advisors to recommend airlines to…

Failure to follow-up will lessen loyalty.

Lower loyalty will sink sales.

Fanatical follow-up will radically grow sales.

So, how can we make follow-up priority #1? We elevate fervent follow-up by acting fearlessly.

In my experience, here are the most common reasons why we fail to follow-up:

I think the main reason why I became a journalist is that I’m fascinated by human nature. I love interviewing people and listening for indications about what makes them tick. That talent naturally translated over to being a business coach. Getting someone focused on who they are, and why they do what they do, removes a lot of the friction entrepreneurs create in the pursuit of their…