Part of the American Society of Travel Agents’ (ASTA) wide-ranging benchmark reporting program, the Service Fee report, seeks to discover current service fee practices in the travel agency industry in addition to  travel agents’ other revenue sources such as consultation fees, travel insurance, mark-ups and others. It is truly a balancing act for travel agencies and agents to maximize revenues by obtaining commissions from industry supplier partners and charging clients various fees, without overly relying on commissions or alienating prospective customers. The industry as a whole continues the effort of introducing the concept of fee-based professional travel advice to the general public.

Charging Service Fees

Among ASTA agency members, three quarters (76%) indicated that they charged service fees in 2016. It appears that the downward trend continues…

Founded in 1950, Aerolineas Argentinas is currently a major airline company in South America, with 82 aircraft/average 8 years, providing service to 11.265.000 million passengers transported in 2016, with over 300 departures daily.

Within the bustling cosmopolitan capital city of Buenos Aires, Aeolineas Argentinas has its base of operations at both the Jorge Newbery Aeroparque Airport as well as the Ezeiza International…

If you’ve been in business for more than a day and a half, you’ve probably been reminded no fewer than a thousand times that in addition to whatever business you think you’re in, that you’re in the marketing business.

Marketing yourself and your business has been, and will continue to be the most important element for your success. The time to ply this trade is right now. I fear that many of you just don’t know what to do.

So, how do you actually “go to market”? Many people approach this question by purchasing a copy of Marketing for Dummies. They follow up with a copy of The Idiots’ Guide to…