by John Frenaye
Monday August 10, 2015

It will never happen to me. I live in a nice neighborhood. I have a bunch of great friends. I do all the “right” things to make sure I am safe.

And then two Fridays ago, I came home from a great night out with my girlfriend to find my rear sliding door broken, my bike missing, a jar of change missing and my laptop (life) missing. I had been robbed and along with my missing laptop was the data that I use to run my business.

After the police left, I sat down to assess my next move and determine how much professional damage was done. Thankfully, I learned a lesson a long time ago about security and backing up…

But you may be for somebody.

I already reminded you how effective the simple postcard can be when initiating the process known as sales.

I agree there is not much space and in no way, shape, or form do I want you to try to sell anything when using the postcard technique. Remember: sales is a process. Step one is designed to lead to step…

by Richard Earls
Sunday August 09, 2015

Everyone's looking for the next great idea. The one that will make their travel practice jump. The right niche, the next great marketing trick. The killer idea.

I understand the sentiment.

No doubt, ideas are important. You must have the right marketing to properly present your company, to make it take hold in people's minds and develop into its own entity, to take on its own…